Attack! Marketing

We’re seeking experienced, reliable, and energetic individuals for a seven-week field marketing program with a popular snack brand. Field Market Managers will lead activations, manage a branded van, coordinate sampling, oversee street teams, and supervise Brand Ambassadors. Brand Ambassadors will engage consumers, drive brand awareness through games and giveaways, and bring energy to events. If you’re passionate about marketing, love connecting with people, and thrive in fast-paced environments, apply now to be part of this dynamic team! PAY: Field Manager - $1,800 / Weekly BA - $30/hr **Paid as a W2 Employee DATES & LOCATIONS: * New York, NY: June - July DESCRIPTION: Our client is a brand that offers a wide range of snacks and creative solutions to meet and exceed customer's needs. Their fun and tasty products are innovative, exciting, and made with nature's goodness; proudly developed, produced, and delivered to consumers by a united community where we grow together by mutual respect and care. We’re launching a field marketing program in 5 markets across the US to boost brand awareness and drive sales through innovative, high-profile experiential events. BRAND AMBASSADOR RESPONSIBILITIES: * Greet & engage with consumers * Educate consumers on the brand and product benefits * Operate and manage interactive games like Ring Toss with exciting prizes * Assist with event setup and breakdown each day * Spread brand awareness and drive product excitement through giveaways * Support activations including community events, street team outreach, and retailer sampling. BA REQUIREMENTS: * Must be 18+ * Strong communication skills and the ability to engage consumers * High energy, fun-loving, and adaptable * Comfortable standing or walking for long periods * Hardworking, independent, and self-motivated * Health-conscious and passionate about sustainability * Previous experience preferred FIELD MARKET MANAGER RESPONSIBILITIES: >>>>MUST BE AVAILABLE FOR THE FULL DURATION OF THE PROGRAM IN THE LOCAL MARKET * Research, identify, evaluate, negotiate, secure, and execute marketing partnership and sampling opportunities across local events, festivals, venues and local businesses to create genuine and authentic connections with consumers * Supporting effective and breakthrough local marketing initiatives by securing on-brand, local sampling opportunities that help create and increase brand awareness and help drive sales back to retail * Works closely with agency to develop a comprehensive in-market field calendar for all sampling, partnership/product drops and events and ensure alignment on scheduling and local market initiative * Staffing, hiring, and managing a full team of Brand Ambassadors, including understanding program budget, scheduling day-to-day activations, program recaps, timesheet and expense approvals, etc * Training a team of part-time brand ambassadors by providing ongoing product training, brand guidelines for sampling, and ensuring all events are executed to the Brand standards * Managing and allocating local market budget with focus on Brand Ambassador hour tracking, local event budget, in-kind trade agreements, product orders, supplies, and events etc * Oversee event logistics such as pre-event preparations, set-up, execution, break-down and post-event analysis * Coordinate event and street sampling schedules and other local marketing partnerships * Gathering, tracking and sharing valuable retail/consumer feedback that contributes to innovation, quality control, and other important branding decisions * Manage all logistics including product inventory, assets, and supplies to support local events and initiatives * Take event photos and videos with a strong understanding of product placement and setting up the perfect photo op * Complete event recaps that are detailed and paint a picture of the event, feedback, and market REQUIREMENTS: * MUST have leadership experience and experience managing similar programs * Must have open availability throughout the work day/week to accomplish tasks related to the program, digitally or in person. * MUST have impeccable written and verbal communication skills including presentation and negotiation. * Knowledge and experience speaking with event organizers and negotiating sponsorship agreements with the ability to measure ROI * Ability to anticipate and solve logistical challenges before they occur. MUST be solution-oriented * Exhibit a high sense of urgency, be well organized, have a growth mindset, be a team player, and have the ability to build strong working relationships with all internal and external stakeholders. * Excellent organizational skills, ability to multi-task and work within ambiguity * Experience hiring, training, and managing a full team of Brand Ambassadors, including understanding budget, scheduling daily activations, timesheet & expense approvals, etc. * Must be flexible in accomplishing program-related tasks and have the understanding that due to the nature of the FMM position, initial plans can potentially change or be adjusted throughout the workweek * MUST be comfortable driving a food truck, and managing van mileage, gas, and maintenance issues. Troubleshooting as needed * MUST be able to lift 50+ pounds overhead * MUST have a clean background check AND driving record TO APPLY MUST SUBMIT APPLICATION: https://airtable.com/appRGQOEMMUQ0xIoe/pagqK0kASL3uqEy8c/form **MUST copy and paste the link into your browser