Brand Besties

Job Overview: TxDOT’s Look Twice for Motorcycles campaign aims to reduce motorcycle-related incidents by educating drivers on habits that help keep motorcyclists safe. As part of National Motorcycle Safety Awareness Month, this interactive roadshow will include a virtual reality exhibit that allows participants to experience the roadway from the perspective of a driver and a motorcyclist. As a Brand Ambassador for the MOTOR campaign, you’ll be the face of the activation, welcoming and engaging event attendees at various outdoor locations across Texas. You’ll invite guests to participate in a virtual reality simulator that demonstrates the dangers motorcyclists face on the road. Using provided talking points, you’ll help educate the public on motorcycle safety and highlight small changes drivers can make to protect riders—like checking blind spots and giving extra space. You'll also be responsible for collecting survey responses and reporting on guest interactions and impressions to the on-site Outreach Manager. This is a highly interactive, guest-facing role that requires you to be energetic, personable, and comfortable initiating conversations. You’ll stand and actively engage for most of your shift while assisting with light setup and breakdown duties before and after the event. A campaign T-shirt will be provided; you’ll be expected to pair it with black pants or long shorts and maintain a professional, safety-focused demeanor throughout the activation. Event Location: El Paso 79901 Date & Time: May 8, 5:00PM - 10:00PM Pay: $28.00/hr Key Responsibilities: Welcome and engage event attendees in a friendly and approachable manner. Encourage guests to participate in the virtual reality simulator experience. Educate attendees using pre-provided talking points focused on motorcycle safety and awareness. Assist guests with navigating the VR experience and answer general campaign-related questions. Support survey data collection efforts (either on tablets or paper forms). Accurately report interaction and impression counts to the on-site Outreach Manager. Maintain an energetic and professional demeanor throughout the shift. Help with light setup and breakdown of materials at the beginning and end of each day. Stand actively and engage for the majority of your shift. Ideal Candidate: Outgoing, personable, and comfortable initiating conversations. Passionate about safety and education. Able to retain and convey key campaign talking points. Experience working with VR or tech-driven experiences is a plus, but not required. Comfortable being outdoors and standing for extended periods. Dependable and punctual.