Gig Overview:
Uber is bringing game day energy to University of Minnesota this fall, and we're seeking outgoing, high energy Brand Ambassadors to join a street team activation for the tailgate scene. This is a mobile, high visibility gig. There's no assigned booth, just you, a small team, and thousands of students ready to talk gameday, rides, and safety.
As part of the street team, you'll walk through the tailgate footprint in a street style tailgate area open to all fans, not right at the student entrance, striking up conversations with students, sharing Uber's safe ride messaging, and handing out promo cards, swag, and discount codes. The activation also includes a 10x10 home base on site, giving your team a central point to restock and regroup between walks through the crowd.
If you love the energy of college game day, enjoy talking to people, and want to be part of a fun, fast paced brand activation, this opportunity is for you.
Event Location: Gopher Garden
Event Address: 420 SE 23rd Ave, Minneapolis, MN 55455
Dates and Times:
October 24, TBD (6 to 8 hour shift)
Virtual Training: TBD, 30 minutes, required for all staff before your activation
Team Size: 3 Brand Ambassadors
Pay: $35.00/hr
Parking: Up to $30.00 with proof of receipt
Please note we will not reimburse for Uber receipts or any other form of transportation other than a parking receipt.
Gig Scope
As a Brand Ambassador on this activation, you'll walk through the tailgate footprint engaging students one on one, sharing information about Uber and safe ride options, and distributing promo cards, discount codes, and swag. You'll help create buzz and excitement around the brand, answer questions confidently, and encourage students to take advantage of the codes provided. You'll work from a 10x10 home base between walks, restocking materials and checking in with your team, all while keeping the energy high and representing the brand professionally throughout your shift.
Ideal Candidate
Outgoing, friendly, and comfortable starting conversations with strangers
High energy and able to walk and stand for extended periods in an outdoor tailgate environment
Comfortable engaging with large, lively crowds
Professional, punctual, and reliable
Previous brand ambassador, promotional, or event experience is a plus (but not required)
Interest in college sports and game day culture is a big bonus
Why You'll Love This Gig
Be part of a multi market Uber activation series at University of Minnesota
Work the Gopher Garden tailgate scene on game day
Be part of a fun, energetic street team environment
Competitive pay at $35.00 per hour
This is a 1099 independent contractor opportunity. Brand Besties does not withhold taxes or provide benefits. Contractors are responsible for their own tax obligations.