Brand Ambassador – Sampling & Activation Representative
Position Overview
Dankleaf is seeking reliable and professional Brand Ambassadors to support retail and nightlife marketing activations. Ambassadors will help increase brand awareness by delivering promotional materials, educating adult consumers, and representing the brand in a professional manner.
Responsibilities
Retail Store Activations
Meet with a company representative to receive promotional materials and activation instructions.
Receive an assigned list of retail stores, convenience stores, or smoke shops.
Visit assigned locations during scheduled activation hours.
Introduce yourself to store staff and deliver approved promotional materials.
Briefly explain the Dankleaf product line using the provided brand script.
Obtain permission to place or leave materials with a store associate.
Take verification photos of material placement or handoff as instructed.
Submit completed store visit reports and photos at the end of each shift.
Nightlife Activations:
Visit assigned smoke-friendly bars, lounges, and adult venues where tobacco products are commonly consumed.
Engage with legal-age adult consumers and venue staff.
Share product information using the provided talking points and brand script.
Promote awareness of Dankleaf's premium tobacco products and seasonal offerings.
Document activations through photos and reporting as required.
Maintain a professional and positive brand presence throughout the event.
Training & Support :
Product training will be provided before activations.
A complete product overview and brand script will be supplied.
Store and venue lists will be provided in advance.
Company representatives will provide promotional materials and activation instructions.
Qualifications
Must be at least 21 years old (or legal age required by local regulations).
Dependable transportation required.
Comfortable visiting multiple locations during a shift.
Strong communication and interpersonal skills.
Professional appearance and attitude.
Ability to follow instructions and complete reporting requirements accurately.
Experience in brand ambassador, event marketing, sales, or promotions is a plus.
Dress Code
Brand Ambassadors are expected to maintain a clean, professional appearance during all activations.
Required Attire
Solid black pants (no rips, tears, or excessive distressing)
Solid black shirt or company-provided branded shirt
Closed-toe shoes (black preferred)
Clean and well-groomed appearance
Minimal distracting logos or graphics
Not Permitted
Shorts
Sweatpants or athletic wear
Flip-flops or open-toe shoes
Clothing with offensive language or imagery
Excessively worn or damaged clothing
Requirements
Smartphone capable of taking and submitting photos.
Ability to work independently.
Availability for daytime retail visits and/or evening nightlife activations.
Ability to represent the brand professionally in retail and social environments.
Compensation
Competitive hourly or per-activation pay.
Flexible scheduling.
Mileage reimbursement (if applicable).
Opportunities for ongoing activations and future promotional campaigns.