Ignite Productions

We are currently building a roster of high-energy, sales-focused Brand Ambassadors to support cannabis retail, dispensary, and event-based activations. These roles are ideal for individuals who thrive in fast-paced environments, love engaging with people, and understand that sales + education = success. This is a roster opportunity with consistent work available across retail activations, patient appreciation days, social hours, and large-scale events. Pay Rate • $30/hr Location: Modesto, CA Role Overview Brand Ambassadors will represent premium cannabis brands at dispensaries and events, focusing on customer engagement, bud-tender education, and driving sell-through. This is not a “stand behind a table” role — we’re looking for confident self-starters who can command a room, spark conversations, and deliver real ROI. ⸻ Key Responsibilities • Engage dispensary customers and bud-tenders with confidence and professionalism • Educate on product features, benefits, and brand talking points (training provided) • Drive awareness, excitement, and sell-through in retail environments • Actively invite customers to participate in brand experiences • Support on-site activations, events, and social hours • Provide detailed post-event recaps, photos, and KPI reporting via mobile app • Gather field insights (competitive intel, customer feedback, store nuances) • Work collaboratively with sales reps and marketing teams ⸻ Ideal Candidate • Sales-driven, outgoing, and comfortable initiating conversations • Self-sufficient and reliable (often working independently in the field) • Charismatic, personable, and able to adapt to different environments • Organized and detail-oriented with strong follow-through • Comfortable educating groups and one-on-one audiences • Event experience is a plus (handling crowds, fast-paced environments) • Cannabis experience is preferred but not required — attitude and hustle matter most • Social-media savvy a plus (Instagram-friendly, community-minded) ⸻ Client Interview Requirement • Candidates must complete a 15-minute interview with the client as part of the final selection process. ⸻ Transportation + In-Market Travel • Reliable vehicle required (this role includes local travel between accounts/activations) • There will be opportunities for in-market travel • Mileage rate will be discussed (based on program needs and travel expectations) ⸻ Additional Notes • Candidates will be pre-screened and vetted prior to client interviews • Training materials and brand education will be provided • Opportunities available for both retail-focused and event-focused ambassadors • Growth opportunities available as programs scale