Location: Open / U.S. Based - Denver Based (Travel Required)
Duration: Approx. 5 Month Program (Seasonal Touring Role)
Schedule: 5 days/week (3–4 live activation days + 1 prep/logistics day)
Compensation: $300/day (based on experience)
About the Role
We’re looking for a high-energy, reliable Field Marketing Assistant (FMA) to support the Yerba Madre national sampling tour. This role is hands-on, fast-paced, and ideal for someone who thrives in the field, enjoys engaging with consumers, and takes pride in executing high-impact brand experiences.
You’ll work closely with the Field Marketing Manager to bring the brand to life across college campuses, festivals, community events, and high-foot-traffic locations through both guerrilla and permitted activations.
Key Responsibilities
Vehicle & Travel Operations
• Support driving and operation of branded vehicles (Brightdrop - Electric Vehicle)
• Navigate to daily activation locations across assigned markets and tour routes
• Assist with vehicle upkeep, cleanliness, and daily readiness
Sampling & Brand Activation
• Execute 3–4 live sampling days per week across a variety of environments
• Represent Yerba Madre with energy, authenticity, and professionalism
• Educate consumers on product benefits, flavors, and brand story
• Support full setup, execution, and breakdown of activations
Logistics & Inventory Management
• Assist with product loading, unloading, and restocking from storage or warehouse locations
• Maintain organized inventory, backstock, and daily usage tracking
• Ensure product is properly iced, cold, and ready for high-volume distribution
Field Operations Support
• Work closely with the Field Marketing Manager to execute daily plans and pivots
• Help identify strong sampling locations and adapt to real-time opportunities
• Support guerrilla-style activations and permitted events
Physical Execution
• Lift, transport, and set up product, coolers, tents, and activation materials daily
• Manage ice, cooling systems, and product rotation
• Maintain a clean, organized footprint at all times
Qualifications
• Clean driving record and comfortable operating larger vehicles (preferred)
• Previous field marketing, brand ambassador, or event experience preferred
• High energy, outgoing, and confident engaging with consumers
• Strong work ethic and ability to work long, active days outdoors
• Physically capable of lifting and moving product/equipment regularly
• Organized, dependable, and a strong team player
• Passion for health, wellness, sustainability, and active lifestyles
Travel & Perks
• This is a travel-heavy role with multi-city routing throughout the program
• Travel Compensation Includes:
• $200/night hotel stipend
• $50/day food per diem
• Opportunity to work across major events, festivals, and college campuses nationwide
Why Join This Program
• Be part of a mission-driven, fast-growing brand with a strong community
• Gain hands-on experience in experiential marketing and national touring
• Work in a dynamic, team-oriented environment
• Play a key role in bringing Yerba Madre directly to consumers across the country