Tru, Inc.

Costco Roadshow Sales Representative — Tru Sparkling Job Overview: This is not a passive demo role — this is direct-to-consumer selling at scale. You are responsible for converting traffic into revenue. You will represent Tru Sparkling inside Costco during a live Roadshow, driving high-volume case sales through sampling, urgency, and strong closing ability. Every interaction should lead toward a sale. This role is highly demanding, performance-tracked daily, and directly impacts whether Tru earns expanded placement in Costco. Top performers will be prioritized for extended roadshows and future markets. Schedule & Compensation: Total Hours: ~58 hours (Thursday–Monday) Total Pay: $2,320–$2,820 + performance bonuses Thursday (13 hrs): 7:45 AM – 8:45 PM Friday (12 hrs): 8:45 AM – 8:45 PM Saturday (10.5 hrs): 8:45 AM – 7:15 PM Sunday (10 hrs): 8:45 AM – 6:45 PM Monday (12.5 hrs): 8:45 AM – 9:00 PM (Includes setup, teardown, and pallet management time each day) What Winning Looks Like: 100 cases/day = baseline performance 150+ cases/day = top performer You actively engage every passerby, sample aggressively, and close with confidence You create urgency and move volume — not just “educate” Core Responsibilities: Deliver a tight, high-conversion 15-second pitch (Energy + Calm lines) Drive case sales from sampling — every sample should lead to a pitch Track and report: Sales (daily cases sold) Sampling volume Conversion performance Own your station: Setup, merchandising, signage, and ice management Pallet organization and inventory awareness Maintain a high-energy, proactive presence — no standing back, no waiting for customers Requirements (Non-Negotiable): Costco Roadshow experience REQUIRED Proven sales mentality — you are comfortable initiating conversations and closing Ability to stand and perform for 10–13 hour shifts Comfortable handling high rejection volume while maintaining energy Able to lift and move cases consistently Food Handler’s Certificate (if no CDS rep present) What We’re Looking For: People who naturally sell, not just sample Competitive mindset — you want to win the day High urgency, high output, high accountability Ability to read customers quickly and adapt pitch Pride in beating targets, not just hitting them Uniform: Black or dark jeans, unbranded black shirt, sneakers Hair net, beard net (if applicable), gloves while sampling Parking: Free parking available at Costco warehouse Performance Bonuses: $50/day for hitting 100 cases $100/day for hitting 150+ cases Payment Terms: Processed the day after roadshow completion