GMR Marketing

Job Summary: As a Brand Ambassador, you will work with program management to execute scheduled program activities for a well-known client, Xfinity. While at the NBA All-Star Crossover, the Brand Ambassador will be guiding consumers through the experience, educating consumers on Xfinity, answering questions, demonstrating features related to Xfinity products onsite, delivering pre-determined talking points, and maintaining data capture. The Brand Ambassador will also be building brand awareness and exposure to promotional program activities. In addition, the position will help oversee crowd control around and within the footprint. The position will involve some commute travel on a local level. 2026 NBA Crossover GMR is looking to operate and execute a multifaceted, dynamic activation at the 2026 NBA Crossover in Los Angeles, CA. The NBA Crossover is a multi-day interactive fan event that brings basketball culture to the forefront. It features player appearances, live performances, and unique activations focused on art, music, fashion, technology and entertainment. The event takes place at the Los Angeles Convention Center and includes various activities such as basketball courts, merchandise and interactive experiences. GMR Duties & Responsibilities: • Always represent GMR Marketing in a professional manner. • Effectively and professionally communicate with teammates, consumers, and staff. • Maintain a positive and motivated attitude in all situations. • Adhere to and understand all rules, regulations, and procedures. • Always present a clean and professional appearance. • Be extremely punctual and effectively manage time • Consistently motivated to meet or exceed desired team and individual results and goals. • Provide timely communication to the Field Manager and/or GMR Staffing. Program Essential Competencies, Duties, & Responsibilities: • Be a subject matter expert on Xfinity and its products, affording the ability to provide in-depth knowledge and answer questions that consumers have. • Be outgoing and welcome consumers warmly while engaging with consumers as they approach and experience the activation. • Serve as a tour guide for guests through the activation and assist with interactive experiences. • Deliver pre-determined talking points as directed to educate guests • Promote the brand with excitement, enthusiasm, and a positive attitude. • Facilitate digital registrations and distribute promotional materials. Program Required Knowledge, Skills, & Abilities: • Demonstrate a clear and comprehensive understanding of Xfinity messaging & its products • Experience working in a fast-paced, changing environment • Excellent customer service aptitude, coupled with leadership and problem-solving abilities to engage guests effectively. • Strong communication and organizational skills, with proficiency in technology like iPads, tablets, & QR codes for guest information capture. Educational & Experience Requirements: • High school diploma or GED preferred • Trade-show experience required, previous experience with Xfinity is preferred • Strong Communication, interpersonal, and organization skills are essential, as well as the ability to prioritize and multi-task Language Ability: • Written and conversational knowledge of the English language and grammar • Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. The employee is frequently required to use hands to finger, handle, touch objects or controls and talk or hear. The employee is regularly required to operate a vehicle, stand, walk, and reach above shoulders. Employees must be able to lift objects up to 50 pounds in weight. Specific vision abilities required by this job include close vision exposure to strong lighting elements for extended durations, including bright and strobe lights.