Training call was well-established by brand to understand KPI's and overall goals for the event.
Communication was a bit unclear between sales team and account manager. A bit conflicting information in terms of how much additional product to purchase, etc. Overall, still a great event.
She gave me a list of points to talk about and explained her business to me and I was able to share this with everyone. She paid the day of the event, when it was over.
She told me her story of how the company began and I was able to share that with everyone!